Terms of use
Version: draft of 16 October 2026 (based on draft v2 of 13 October 2026). Status: not reviewed by a legal professional. The French version prevails in case of discrepancy, except where local mandatory law says otherwise.
1. Purpose and acceptance
Walkwards is a free mobile app that lets you earn virtual coins by walking and drinking water, then exchange them, under conditions, for digital gift cards. By creating an account you accept these terms and the privacy policy. If you do not accept them, do not use the app.
2. Who can use Walkwards
- You must be at least 16 years old, or older if the law of your country requires it to accept these terms and to consent to the processing of your data.
- You state your age at sign-up. Walkwards may also rely on age signals provided by Apple and Google. Walkwards may ask for proof of age or close an account whose holder is too young.
- You have one personal account. It cannot be shared, sold or transferred.
- You sign in only with your Apple or Google account. Walkwards never asks for a password or bank details.
3. How coins work
- Coins are an internal virtual currency. They are not money or a financial instrument. They cannot be transferred, are not refundable in cash and earn no interest.
- Rates in force at launch: walking coins are earned by reaching step tiers validated during the day (example: 2,000 steps = 10 coins; 5,000 steps = 25 coins); 0.20 litre of validated water = 1 coin, up to 2 litres a day. The price of each gift card in coins is shown in the app (example at launch: €10 card = 20,000 coins). You receive 100 welcome coins at sign-up.
- Daily caps apply depending on your status (Bronze, Silver, Gold). Missions, streaks, referrals and additional actions (videos, surveys, games) may earn extra coins.
- Walkwards may change rates, caps and missions for the future, with notice in the app. Coins already earned are not removed because of a change, except in case of fraud.
- Your coins do not expire. However, an account inactive for 24 months is deleted, with its coins, after a 30-day notice in the app or by notification where possible.
4. Steps, water and health data
- Walkwards reads your steps and distance from Apple Health or Health Connect, only with your explicit consent, given separately before the system permission screen.
- Manually entered data is not counted. Step sources judged suspicious may be ignored.
- If you refuse access, the app explains why and sends you to your phone settings. Without steps, no walking rewards are possible.
- Walkwards gives no medical advice. Goals shown are estimates. Consult a health professional for any health decision.
5. Statuses and missions
- There are three statuses: Bronze, Silver, Gold, each with three sub-levels. A status is assessed over one week.
- To reach higher sub-levels, some additional actions (watching videos, answering surveys, taking part in partner games) are required. You are never obliged to move up: you can stay at your level.
- The figures required for each level are shown in the app and may change.
6. Gift cards
- Gift cards are digital rewards issued and delivered by a third-party provider (Tremendous at launch). They are subject to the issuer's conditions; the issuer alone is responsible for their use, validity and any fees.
- Access is reserved for accounts meeting the conditions shown in the app. Prepaid cards are reserved for Gold status. Only one gift card can be obtained per week (Monday to Sunday).
- You confirm the request yourself, and it cannot be cancelled once confirmed. The card (link or code supplied by the provider) is shown in the app, after automatic security checks. If fraud is suspected, Walkwards may delay, refuse or cancel a request and inform the user.
- A gift card is not a salary payment. Depending on your country, these gains may have tax consequences that you must check yourself.
- Walkwards never pays money into a bank account and never asks for your bank details.
7. Ads, surveys, games and partner offers
- The app shows ads, some of them rewarded (you watch them voluntarily to earn coins). No ad is shown before your first gain, nor during permission screens or the guided tour.
- After you validate your steps, a full-screen ad may appear; your coins are credited before the ad.
- Ads are supplied by ad networks (AppLovin, InMobi, Google AdMob). Personalised ads appear only with your consent and never on the basis of your health data. They are not personalised for users under 18.
- Surveys, games and offers are supplied by independent partners (list in the privacy policy). Their own terms apply. A partner may refuse a reward if you do not follow its rules. Gains from these services count towards your status.
- Do not use an ad blocker or a VPN to deceive these services (simply using a VPN is not prohibited).
8. Referral
A referral code lets you invite up to 10 people. The referral bonus is a mission to complete (3,000 steps a day with 1 litre of water for 5 days). Self-referral, multiple accounts and artificial referrals are prohibited.
9. Rules of conduct and security
Prohibited: simulating steps or water; changing the device clock or location; using a modified app, a jailbroken or rooted device, an emulator, or a sideloaded app installer; creating several accounts; reselling coins or cards; bypassing security measures; analysing, copying or disrupting Walkwards' code or servers.
The app checks device integrity. A modified app cannot sign in. Connections through a VPN are tolerated.
10. Suspension, closure and appeal
- In case of breach, Walkwards may warn, limit, suspend or close the account and cancel coins or rewards obtained irregularly. Bans are communicated in the app.
- You can ask for a new review by writing to support@walkwards.com; the request is handled like any other support request. Target response: within 48 hours, in French or English.
- After a ban for fraud, signing up again is prohibited.
- You can delete your account at any time in the app's Settings by typing the word DELETE to confirm (see also Delete my account).
11. Availability and liability
- Walkwards is provided "as is". The service may be interrupted for maintenance. Walkwards is not responsible for interruptions caused by Apple, Google, networks or a provider.
- Walkwards is not responsible for gift cards after issue, nor for partners' services and surveys.
- No limitation applies in case of gross negligence, wilful misconduct, bodily injury, or where the law forbids it. Mandatory consumer rights in your country remain applicable.
12. Intellectual property
The app, the mascot, texts, animations, sounds and trademarks are protected. You receive a personal, non-exclusive, revocable right to use the app. Any copying, extraction or reverse engineering is prohibited.
13. Changes
Walkwards may change these terms. You will be informed in the app before important changes take effect. Continued use means acceptance, without affecting your rights.
14. Governing law, disputes, mediation
French law, without depriving a consumer of the mandatory protection of their country of residence. Before any claim, contact support@walkwards.com. You may use the consumer mediator [TO BE COMPLETED BY DANY: appointed mediator] and, in the European Union, the European online dispute resolution platform. Competent courts are those provided by law; a consumer may bring proceedings before the courts of their place of residence where the law so provides.
15. Country and region provisions (annex)
- European Union and EEA: the GDPR applies; your rights are detailed in the privacy policy. Minimum age is set at 16 whatever your country.
- United Kingdom: the UK GDPR and the Data Protection Act 2018 apply; you may complain to the ICO.
- Switzerland: the Federal Act on Data Protection applies; health data requires your express consent.
- Canada and Quebec: the federal law and, in Quebec, Law 25 apply; the service is available in French; you may request access and withdrawal of your data.
- Australia, New Zealand, Singapore, Japan, South Korea, Brazil, Türkiye, South Africa, other countries: local data protection law applies to the extent it is mandatory; you can exercise your rights at privacy@walkwards.com. Walkwards opens a country only when its local obligations are met.
- United States: not open at this time.
- In every country, your mandatory consumer rights remain applicable.
To complete before publication (Part D of the draft, remove from the published page)
- Full name, registration number, address and mediator.
- Security log retention period and decision on a data protection officer.
- Data protection impact assessment (DPIA) for health data, with calories displayed.
- Written check of each ad network's rules on gift card rewards (AppLovin, InMobi, Tapjoy in particular).
- In-app health consent text (separate explanatory screen).
- Apple (App Privacy) and Google (Data safety) privacy labels.
- Check health-data rules for Japan, Canada (federal and Quebec) and Australia before opening them.
- Local representative required in South Korea before any opening.
- Human review of both language versions.
- Review by a legal professional before submission.